The launch of Zafferano America announced at NY NOW
Zafferano has announced its launch in North America by establishing Zafferano America LLC. Participating at NY NOW, in August, was an occasion for Zafferano to officially communicate the debut of Zafferano America. The launch includes a new distribution entity able to serve retailers and the trade throughout North America, as well as an ecommerce site, ZafferanoAmerica.com, profiling Zafferano Glassware, Porcelain, Lighting, and Stemware to both design professionals and consumers alike.
“We have been supplying our products through wholesale throughout North America for many years, building a steady base of passionate retailers and design professionals who appreciate the exceptional Italian design of our products combined with their high quality,” says Zafferano America CEO, Barrett Gross. “We are thrilled to further extend our footprint into the North American market and introduce ourselves to consumers who are looking for something new to bring to their tables and their entertaining.”
Over the years, Zafferano, regarded as a leading company in the lighting and design sector in Europe, has received a large number of awards and seen its products used in many five-star hotels and top restaurants around the world. Zafferano’s designs embody the beauty and enchantment of de Majo’s hometown of Venice, Italy as well as his deep passion for the art of glassblowing. “I grew up surrounded by the distinctive colors and lights of the Murano glassmakers of Venice. It has been my passion and privilege to deliver my unique interpretation of these artists and designs to the world,” says Federico de Majo, founder of Zafferano. “Launching a North American distribution group was a natural response to growing demand, and we look forward to seeing more of our products in restaurants, hotels, and at the family tables of customers in the U.S., Canada, and Mexico.”
Zafferano America is also debuting its new Z Club through which members can gain exclusive access to deals, seasonal events, and product information.
